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Dun & Bradstreet Database: Key Business Ratios - Documentation

Key Business Ratios measure the relationship between various financial values in a company's balance sheet and income statement. If we have a set of such ratios for the entire industry, we can evaluate an individual company's ratios based on those industry "norms". By doing this, we can gain additional insight into the company's performance and stability, particularly when the objective of our analysis is to set credit limits, assess partnership prospects, assess acquisition prospects, or just perform analysis of an individual company vis--vis its peers.

Industry Norms are based on the SIC code of the company you are inquiring on, as well as the firm's geographic location and total asset size, when available. They represent median statistics derived from D&B's Financial Statement Database of public and private companies, which is updated on a quarterly basis

There are 14 Key Business Ratios in the Dun & Bradstreet Database, grouped in three categories:

Norms Report & Subject Report

Key to D&B Standard Industrial Classification (SIC) Codes

Agricultural productions - crops 01
Agricultural productions - Livestock 02
Agricultural services 07
Forestry 08
Fishing, hunting and trapping 09
Metal mining 10
Anthracity Mining 11
Biuminous Coal & Lignite Mining 12
Oil and gas extraction 13
Mining and quarrying of nonmetallic minerals except fuels 14
Building construction-general contractors and operative builders 15
Construction - other than building construction - general contractors 16
Construction - special trade contractors 17
Food and kindred products 20
Tobacco manufactures 21
Textile mill products 22
Apparel and other finished products made from fabrics 23
Lumber & wood products, except furniture 24
Furniture & fixtures 25
Paper & allied products 26
Printing, publishing and other allied products 27
Chemicals and allied products 28
Petroleum refining & related products 29
Rubber and miscellaneous plastic products 30
Leather & leather products 31
Stone, clay, glass and concrete products 32
Primary metal industries 33
Fabricated metal products, except machinery & transport equip. 34
Machinery except electrical 35
Electrical and electronic machinery, equipment & supplies 36
Transportation equipment 37
Measuring, analyzing and controlling instruments:  
photographic & optical & service goods: watches 38
Miscellaneous manufacturing industries 39
Railroad Transportation 40
Suburban transit & interurban highway passenger transport 41
Motor freight transportation and warehousing 42
Canadian postal service 43
Water transportation 44
Transportation by air 45
Pipe lines, except natural gas 46
Transportation Services 47
Communication 48
Electric, gas and sanitary services 49
Wholesale trade - durable goods 50
Wholesale goods - non-durable goods 51
Building materials, hardware, garden supply and mobile home dealers 52
General merchandise stores 53
Food stores 54
Automotive dealers 55
Apparel and accessory stores 56
equipment stores 57
Eating and drinking places 58
Miscellaneous Retail 59
Banking 60
Credit agencies other than banks 61
Security and commodity brokers, dealers,and operative builders 62
Insurance 63
Insurance agents, brokers 64
Real estate 65
Combinations of real estate, insurance, loans, law offices 66
Holding and other investment companies 67
Hotels, rooming houses, camps, and other lodging places 70
Personal services 72
Business services 73
Automotive repair, services and garages 75
Miscellaneous repair services 76
Motion pictures 78
Amusement and recreation services 79
Health services 80
Legal service 81
Educational services 82
Social services 83
Museums, art galleries, botanical & zoological gardens 84
Membership organizations 86
Miscellaneous Services 89
Federal government service industries 91
Provincial & territorial government service industries 92
Local government service industries 93
International & other extra-territorial government industries 94
Nonclassifiable establishments 99